Port, WWL-TV Launch ‘We Choose Louisiana’ Promotion
The Port of New Orleans launched a promotional ad today on WWL-TV Channel 4. The 30-second “We Choose Louisiana” ad will be broadcast through November on New Orleans’ CBS affiliate and through the station’s digital media platforms.
“The ‘We Choose Louisiana’ campaign sheds light on the positive stories of business and industry that choose Louisiana today and every day,” said Gary LaGrange, President and CEO of the Port of New Orleans.
WWL-TV launched the campaign in conjunction with the 10th anniversary of Hurricane Katrina to focus on the positive change that has occurred since, due to the economic growth powered by local business and industry.